In what ways does your media product use, develop or challenge forms and conventions of real media products?
Robyn uses many forms and conventions of a typical thriller film. This is through the storyline, mise-en-scene and character creation, focusing on the elements of tension and gripping the audience, as a thriller genre would do. The film revolves around the main character Robyn, an ex Mi5 agent on the run with secret documents, she is met by her match, a male who was signed to get the documents back, conducting a common convention of a thriller film, as two opposed sides fight. I open my film by developing my character, and more of her background is unveiled throughout the 5 minutes, which is very conventional way of allowing the audience to have an emotive feeling towards the protagonist in a thriller. Robyn also challenges conventions of a thriller in some ways, as using a female protagonist is not conventional of a thriller, but through research I found similar products to Robyn, such as 'Salt' and 'Hanna', both using protagonists as strong females often fighting by them selves. I didn’t use much dialogue in the narrative as I felt that the action would create tension, as I juxtaposed the beginning of the film from the rest, as there is a visible contrast between the long calm shots of Robyn getting up and doing her daily routine, to then quick sharp cuts as she packs and runs after receiving the pivotal phone call that turns everything around, which built up tension and suspense very well. I used the thriller Salt as inspiration for my plot, developing the storyline into my own creation but using elements of the unknown to where the female protagonist is either good or bad, this is a great convention used in thrillers to make the audience question, and entice them more to find out. Which later on in my film becomes known, as it’s revealed that the Mi5 killed Robyn’s husband after she accidentally told him her secret job title.
How effective is the combination of your main task and ancillary texts?
The combination between my main task and my ancillary texts [poster and magazine review] are very reflective on one another. The poster covers its function of promoting my film, and does it very well. It doesn't say much about the storyline, but graphically it communicates well to the audience in connoting what genre it lies in, through things such as the bold and action like font, and the low opacity target in the background. I used a main colour red which flows through the poster, which associates with blood, danger and anger which are some of a few themes that are addressed in 'Robyn'. The main focal point is on Robyn herself, which shows that she is the main character and I also added a slight image of trees in the background which vaguely reveals where the film is going to be set. As a whole my poster is very eye catching with a bold title and strong image, which is a required function of most film posters as it is competing against other film posters in places such as cinemas and shops. The magazine article is the more suggestive text which gives more away about the film, through stills and information. This is something my target audience will read after seeing my poster, which is productive as each ancillary text use each other to function. I used the same theme which flows through my poster through my article, as this allows my target audience to easily recognise the film, and also this begins to create a visual marketing purpose as it starts to model a viable product which is recognised by aspects like the font and actors used. The detailed review allows my target audience to have more knowledge of whats going on and also a more emotive feeling towards Robyn the main character. Both of these ancillary texts help structure my film acting as flesh to the body of the main product and are effective as they help reflect on the film giving a taster of what to expect but helps entice them to watch it and make their own opinion.
How did you use media technologies in the construction and research, planning and evaluating stages?
Throughout every stage of constructing my final product I used media technologies which are now commonly used when creating a film. Initially I used the internet such as youtube to help for inspiration to think of a storyline. When writing the script I used a software called Celtx, which correctly formats the script easily and efficiently which not only made it quicker for this process to be done, but also gave me more of an understanding of how scripts should be formatted. I used a HD camera to film my production, which was a important request of mine, as I think the clearer the picture the more aesthetically pleasing it is, and this was something I addressed during my preliminary task. I then used Final Cut Pro to edit my footage which is a good and well established software to use as it is easy to understand and good for editing HD footage. This was a new software to me, which I found quite challenging to learn but also gave me more knowledge of a software which is more likely to be used in the film industry. I used Photoshop to create my poster and magazine article, using my graphic skills to make use of the tools equipped. Also through the making of my production, I used Blogger to keep the research and diary entries accessible to keep up to date with how my production was going.
What do you feel you have learnt from your audience feedback?
My target audience were 18-35 male and females, and it was crucial to get their feedback on the film before taking it any further. When I showed my first draft of my film, my feedback allowed me to take it on board and improve on things they felt needed. This was a good task as it allowed me to meet my target audiences specification and was to their liking. They picked up on shots, transitions and music they liked and added how well I portrayed a simple but effective storyline into a short amount of time, which was elaborated well. This was one of my main worries, in filling out the 5 minutes with an interesting plot without it being to complicated or boring.